How can we chart the future of food with an event that shakes up the Brussels EU bubble?
Bump collaborated with FoodDrinkEurope to create the #FoodFuture IdeasFest: an afternoon of more than 24 bite-sized, energetic, TED-style talks on the future of sustainable food systems in Europe.
The event comprised of three tents hosting concurrent expert speakers, based on three key themes: Nutrition, Climate Change and Sustainable Packaging.
IdeasFest also included an interactive paint-by-numbers mural, an insightful timeline of the 40-year history of FoodDrinkEurope and engaging video content of the speakers, among several other surprises throughout the afternoon and evening.
In addition, we co-created and designed the Action Plan for Sustainable Food Systems alongside our design partners at Shtick.
Through IdeasFest, FoodDrinkEurope was able to further innovate how they engage with the industry and cover a lot of content in a short period of time.
Like it says on the front page of this website, combining the digital and physical is kind of our thing – check out the trailer for more details on the #FoodFuture IdeasFest:
You can explore more of our Innovative Advocacy work here.
And if you’d like to see even more highlights from the event, take a look at the clips below:
The 2022 edition of #FoodFuture IdeasFest was co-production of FoodDrinkEurope, Bump and event organiser Keep it Quiet with experience design concept by Bump and FoodDrinkEurope, graphic design by Bump and our sibling graphic design agency Shtick, video production by Bump and event organisation by Keep it Quiet.
We’re interested to hear about it.