How can we creatively showcase The Foodies finalists for a Brussels Bubble audience?
FoodDrinkEurope teamed up with Bump once again to create The Foodies 2022 – highlighting Europe’s food and drink SMEs in an exciting (and tasty) way.
Leading up to event week, all of The Foodies award information and content was showcased on a customised microsite, complete with a refreshed visual identity from our design partners at Shtick and video content featuring categories, finalists and featuring clips from MEPs. The physical activation was held in Place Jean Rey, which included a custom-designed van installation that functioned as a beautiful, cosy meeting space for the week – thank you to E-Demonstrations for helping bring our vision to life!
We also wanted to co-create a clever, fun and delicious way to highlight the Foodies finalists this year. So, in order to translate the sustainable stories, philosophies and actual products from Europe’s most innovative small food and drink companies, we worked with professional chefs to develop a tasting menu of five delicious bites. A big thanks to Paul and Zsu of Stoked who brought flavour and love to the project!
The tasting menu included:
A massive thank you to everyone who make The Foodies 2022 a success! Check out the content below for more highlights.
We’re interested to hear about it.